Thursday 1 March 2018

Interesting facts about Bulk SMS you should know

The power of SMS is increasing on a daily basis as more and more people receive communications from them via the channel. Below are some interesting facts about bulk SMS marketing you should know:

  1. The last quarter of 2016 saw a whopping 37.2 million consumers who opt-in to receive business SMS on their mobile devices and that figure is expected to rise to 48.7 million by 2020.
  2. Bulk SMS has over 90% open rate. Over 90% of sent SMS are read within the first three minutes. 
  3. Only 38% of the capacity that SMS actually provides is currently being utilized by businesses. This is a wake-up call to those who are interested in providing bulk SMS services to take the bull by the horn now. 
  4. SMS boasts a higher response rate than mobile advertising. Whether your mobile advertising campaign is banner ads, mobile search advertising or mobile video bumpers, SMS still generate the highest response rate than all these with an average response rate of 32% for a bulk SMS campaign.
  5. In 2017 alone, over 23.5 million people responded to a business text message. Considering the staggering number of those who opted in to receive branded SMS last year, it is easy to see why bulk SMS is here to stay.

With that you have learned today, are you still wondering if bulk SMS is an effective marketing solution for your business?

Don't waste any more time! Contact us today and let us help you get started with your bulk SMS marketing campaign. Our support lines are open 24/7 and you can always reach us at 080999994247 or mail to info@smslive247.com

We are looking forward to hearing from you. Thank you

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